Why celebrating our achievements attracts even more success

With the inaugural Queensland 40 Under 40 Awards just days away, Committee for Brisbane CEO Barton Green says it is time for us to stop being so modest.

Jul 13, 2023, updated May 22, 2025
Image: Brisbane Local Marketing, Unsplash
Image: Brisbane Local Marketing, Unsplash

When the winners and alumni of the inaugural Queensland 40 Under 40 Awards are announced next week, Committee for Brisbane CEO Barton Green is likely to be taking notes.

As a former journalist who is strong on storytelling and narrative, Green said South East Queensland and Australia as a whole need to more vigorously promote innovators and startups.

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ā€œI don’t think we’re very good at telling the stories of the achievements of entrepreneurs and innovators,ā€ Green said.

ā€œIt’s critical for our city and region to understand just what great work is going on here because success attracts success.

ā€œThe more we know about what we’ve got here, the stronger those parts of the economy will become.ā€

Celebrating the passion, vision and achievements of Queensland’s young entrepreneurs and leaders, the Queensland 40 Under 40 Awards is expected to also highlight the state’s newer industries and innovations in more traditional industries.

Last minute tickets are still available for the gala event on July 20 at Brisbane Powerhouse.

Green said, while he has ā€œconcernsā€ about generative artificial intelligence ā€œcoming at us at an enormous speedā€, it offers a huge economic opportunity for SEQ and is driving some of the state’s newest startup ecosystems.

ā€œIn our part of the world, sports tech is a massive opportunity for growth. It’s a billion-dollar new industry sector, for our city and region, with about 10,000 potential jobs just in sports tech alone,ā€ he said.

ā€œThe blending of sports tech with health and medicine is also an incredibly exciting area. The transition from devices and programmes that are primarily for sports people and elite athletes, to being able to assist the health sector has enormous potential. It’s another billion-dollar opportunity.

ā€œThey’re two really big ones, I think, for this region. And that’s why the innovators and the entrepreneurs are critical to grow and basically exploit those opportunities and technologies.ā€

Through its Brisbane 2033: Legacy Project, Committee for Brisbane has produced an action plan for SEQ to prepare for and capitalise on the economic impact of the Olympic and Paralympic Games.

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Green said identifying and engaging with young leaders now is vital if the region is to deliver on this and the Committee’s vision for Greater Brisbane to be the world’s most liveable place.

ā€œBoth of those visions are relevant to young business leaders, entrepreneurs and innovators and the people who are, in fact, going to be setting the agendas and making the business decisions by the time the games are here,ā€ he said.

ā€œWe’ve got to be able to know who’s in our own backyard, talk about them and learn from their experiences.ā€

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Green said there is an ā€œobligationā€ to support and promote the state’s young leaders to the wider community.

ā€œThe entire economy will benefit from it,ā€ he said.

ā€œAnd if we don’t harness and celebrate the power and influence of our next generation of leaders, we are doing a disservice from my generation.ā€

Committee for Brisbane in partnership with the Office of the Chief Entrepreneur runs an Innovation Mixer program in support of this.

Green is keen to stoke the fires of the generational change.

ā€œI’ll be retired and looking on [the Games] with glee in 2032,ā€ he said.

ā€œUntil then, it’s really important that we engage as best we can with those people who will in fact, be running our city and region, then.ā€

The Queensland 40 Under 40 gala event offers a superb opportunity to network with the state’s best and brightest. The ticket price includes a 3-course dinner and premium beverages.

Purchase last minute tickets.

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